For many stay-at-home moms, Citytv’s weekday 9am lifestyle show CityLine is a morning staple, with topics on food, entertaining, décor, fashion, beauty, parenting, health and fitness. The show, now in its 25th year, was originally hosted by Dini Petty, followed by Marilyn Denis, who was at the helm for 19 years.
So when Denis’s long run as the show’s host came to a close in May of 2008, viewers were all abuzz on who would take over one of local television’s most popular programs. CityLine had come to be so closely identified with Denis that whoever took the reins would inevitably be compared with her.
The summer of 2008 saw the several on-air personalities familiar to Citytv viewers take turns as guest hosts – including Dina Pugliese, Jennifer Valentyne, Liz West and Nalini Sharma. However, when it came to deciding on CityLine’s permanent chair, the network turned to Breakfast Television news reporter Tracy Moore, who had herself guesthosted CityLine for a week.
Moore vividly recalls that day in October 2008 when she was told she had been selected to take over as the new face of CityLine.
“They called me to a meeting, and I thought this is either the big kiss-off or I got the job. With a whole summer of auditions, a full week by myself… it could have gone either way. There were some really good candidates.
“So when they told me I got the job, I yelled! I was so happy!” she exclaims.
“At the time they offered me the job, I didn’t really know how great an opportunity it was, but now that I’m in it, and you see the night and day difference between news and lifestyle,” Moore adds.
The official announcement was made on October 17, 2008; Moore’s inaugural broadcast as CityLine host followed 10 days later.
A vivacious , confident personality, Richmond Hill- raised Moore said she felt no pressure about taking over from Marilyn Denis. “If I woke up every morning and thought this is Marilyn’s show, I would feel debilitated. I would have not been able to come in and get it done,” says Moore.
“Yes, I had a lot to learn, and you don’t go in knowing it all. I had to go into it with a huge learning curve. With any new job, I look forward to the learning. You want to be so comfortable, you want to know the space, the back alleys, and the door that leads there, and that’s how I felt about the show,” she added.
“It’s a sink or swim business so they just threw me out there. You learn your way around, you can’t be taught. Marilyn wasn’t taught, she learned her way through and that’s how I’m going through it.”
With a Masters in journalism from University of Western Ontario, a major in Political Science from McGill University and ten years in the industry, Moore was not new to TV.
Even though CityLine was a new format for her, with a studio audience, taping, interacting with guest experts etc., she said she did not feel intimidated at all. She says she did not look at it as filling in Denis’s shoes, but rather as an opportunity to do her own show, a lifestyle program that would be relevant to her personally and professionally. She had just become a new mother and recently bought a house so all the topics featured on the show were of interest to her and her life.
Watching a taping of a recent show, Moore comes across as completely comfortable, like CityLine has been her show forever. She is effervescent, funny, glowing and friendly and welcomes her audience almost immediately. She interacts with her audience both on and off camera.
Says Moore: “Most of our audience is coming in from the 905 area… from all over the GTA really, and some from out of province. A television set can be intimidating for many, so I encourage people to be rowdy, casual, ask questions and be themselves. I want people to feel comfortable.”
Moore is married to Lionel (Lio) Perron whom she met early in her career at CBC. The couple have a twoyear- old son, Sidney, with a second child on the way.
With such a young family, how easy is it to manage a high-profile television career, I wondered. Moore readily admits is not really possible to achieve a work-life balance every day.
“Sometimes home is more demanding, sometimes work demands more of my time and I just go with what feels right. The demands change constantly so I have to be flexible.
“Balance is not the right word to use… I call it the daily struggle, but not in a negative way. I think I have to reconcile that something or someone is going to lose; sometimes my husband loses and or my job loses or my kid loses. I’m not going to try and balance things because I think that’s too much pressure. I’m just going to try to make sure both sides (home and career) win the same number of times.”
She affectionately describes her husband as “a career counsellor, therapist, co-parent… he’s the guy I bounce everything off of, and I do the same thing for him. And although he’s had a harder life than me, he’s wonderful as a dad and a great partner.”
A typical day for Moore starts with a 5am workout, then it’s home to shovel down some breakfast and spend some time with her son.
“When I spent time with Sidney, I noticed it would calm him down,” she says. “So now I focus my attention on him, getting him ready and having some Mommy time before I drop him off to daycare.”
She heads out to work by 8am. Moore’s job entails promo work on Breakfast Television before the taping of CityLine begins.
“Then from 9:30 on, I prepare for the show, meet and greet the audience, and speak ahead of time to those with questions that will be featured during the show.”
On the set, Moore is as relaxed as one might be in their home speaking with girlfriends over coffee. She jokes with the audience, she sits on the floor, she walks around to talk to people, and she really gets into every aspect of the content of the show.
Every weekday has its own special features, but Moore says that she doesn’t have a favourite day of the week. “When I started, it was all about Fashion Fridays; now we got a new house and I love the home day… the décor element has been my biggest growth area. I like Mondays, you get a little about everything…cooking, gardening etc. Every day is different and I’m learning so much. I’m going through what the audience – stay-athome moms – are going through; the show is a really good fit for me.”
Moore leaves work around 2pm, after which she picks up Sidney at daycare. “Then we’re just hanging out,” she says.
Although Moore leads a hectic lifestyle, she says she has people around her who ensure she always has her feet on the ground.
“My mom and my make-up artist keep me grounded. I don’t think anything lasts forever. I try to not take anything work related for granted. My philosophy is enjoy it while you’re in it because it’s not going to be like thisall the time.”
Her second child is due in August, and she already has her plans set out.
“I think I will be less crazy as a mom. The first time I was sleep deprived, it was a never ending wheel of feedings and getting your baby to sleep. I’m going to be a little less humourless this time. With the first, it was about planning and structure and I realized that it gets in the way. Babies don’t care about planning and structure.”
Moore says that as far as her kids are concerned, her legacy will have nothing to do with her career, but rather her relationship with them as a mother. “I’m not the wily, street smart girl… some people at work call me Pollyanna,” she says.
What advice did she have for young women or men wanting a career in television or broadcast journalism, we asked her.
“Volunteer, do stuff for free,” said Moore. “It doesn’t matter if you want to be in print, radio or television, just volunteer. Start with small local papers or campus radio (like they have at) York University or U of T… that’s how you can learn what you like. Go to Shaw or Rogers, go get water for the hosts… and while there, see if that’s what you would like to pursue.
“The other thing, use those computer skills… video blogging, text blogging and tweeting. It’s important to parlay them into other skills they can use in their career,” says Moore, revealing that she herself volunteered at the campus radio station where she got hooked on broadcast journalism.
She says she didn’t have a specific TV personality she wanted to model herself on (“I wanted to be me”), and thought she might even work for US networks ABC or NBC as an anchor. “I came close to working for ABC’s London bureau, but it fell apart at the last minute and then life took an unexpected turn and now it’s lifestyle.”
Moore was recently profiled by Hello! Canada magazine as one of the top 25 beautiful people in Canada. Although she sometimes prefers jogging pants and a T-shirt, she understands her work life demands a polished appearance. In an industry where superficial beauty appears to be the deciding factor on the way to stardom, Moore is doing more than fine.
As far as her take on the future of CityLine, she says: “I feel the show will continue to evolve as we get more comfortable in our new space here at Dundas Square.” She is positive about the show’s future and as much as there is always pressure to keep the ratings up, producing a good product is equally important.
CityLine audiences have embraced Tracy Moore as much as she has enjoyed taking over at the helm. Will it be 19 years before she moves on? “Who knows” she says. “I’ll never say never.”